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With globalization, many websites have started to launch multilingual versions to better serve users in different countries. To make these multilingual websites more effective in search engine results pages in different regions, using hreflang tags becomes very important. So what are the benefits of setting up hreflang tags, and what impact would there be if hreflang tags are not set up? How should hreflang tags be configured under different circumstances? Let’s continue reading with these questions in mind. What are the benefits of websites setting up hreflang tags? ● Improves SEO issues with multilingual websites, allowing search engines to more accurately understand the language versions of a website, which helps improve rankings for multilingual websites. ● Improves user experience issues by allowing search engines to provide users with versions more suitable to their language preferences. ● Avoids duplicate content issues. By clearly defining the relationships between language and regional versions using hreflang tags, search engine penalization due to duplicate content can be avoided. What are the disadvantages if a website does not set up hreflang tags? ● If a website does not set up hreflang tags, it would have the following disadvantages: ● Risks search engines identifying duplicate content or…

Basics of Canonical Tags The canonical tag in HTML is likely familiar to many. We can use this HTML tag to tell search engines that the canonical or “main” URL for a page is a certain one, avoiding issues with duplicate content. To implement properly, simply add the following code in the section of the web page: The href attribute points to the location of the primary version of the page. Benefits of Using Canonical Tags: 1.Concentrates authority, avoids diluting trafficFor example, merging parameters from multiple product pages into one primary product page, or redirecting www and non-www versions to the same domain. This combines authority and prevents fragmenting traffic. The same concept applies to short links redirecting to main URLs. 2.Unifies mobile and desktopSometimes mobile sites have lower authority than desktop. Canonical tags can consolidate both versions onto one authoritative page. 3.Improves search engine assessment accuracyInforming engines of the canonical URL aims to help them better judge the primary location of main site content, aiding SEO rankings. Though simple, proper implementation provides significant SEO assistance! Canonical Concepts in CSS While there are no canonical tags in CSS, optimization at various levels can still enhance SEO through CSS code: Rational content styling: Use proper heading tags for content sections instead of DIVs/SPANs uniformly. Apply semantic class/ID names. Helps search engines correctly understand and label key data. Mobile optimization: Catering the experience across devices, providing a seamless user flow improves engagement. Mixing long and short sentences also boosts appeal and readability. Media queries enable responsive designs. Controlling horizontal scrolls and sizing for screens are also key. Performance and standards compliance: Minifying CSS/JS, deferred non-critical resource loading improves speed. Caching also accelerates….

Here is the English translation: What is an SEO landing page? Before getting into the topic, let’s explain what an SEO landing page is first. The main purpose of a landing page is to convert potential users into customers. And landing pages are designed for specific SEO purposes, which are directly related in search engine optimization. Because in many cases, visitors’ first interaction with your website is through these pages. If the relevance between your target page and the user’s search intention is low, then the chance of conversion will be greatly discounted. The importance of keyword research in selecting landing pages? Before selecting landing pages, we need to first analyze the keywords you need to do SEO. This is a very important step. We need to have a good understanding of the part of speech of the keywords. We will divide keywords into several major categories: Nouns: Words that describe products, services, industries, etc.Examples: moisturizer, SEO service, accident insurance, education, etc. Adjectives: Words that describe product and service attributes.Examples: lightweight, cheap, delicious, fast, etc. Verbs: Words that describe product functions or user behaviors.Examples: learn, book, buy, download, etc. Phrases: Words composed of multiple words.Examples: air cushion sports shoes, Huawei mobile phone case, tourist resort hotel, etc. Long-tail keywords: Longer groups of words that more specifically describe user search needs.Examples: durable, non-fading outdoor leisure shorts Personal names: Such as business names, industry celebrities, entertainment stars, etc. These names also become search terms for some users.Place names: Some place names or locations can also be hot search words, like scenic spots, city names, etc. Interrogative words: Questions or problems entered by users can also appear as keywords.For example: What is an…

To optimize your websites’ Google SEO ranking it is essential to consider a variety of factors that align with Googles’ best practices and standards. By staying up-to-date with the latest SEO trends and techniques you can devise effective strategies tailored to your websites’ specific needs and goals. Today, We will discuss some common factors that significantly impact Google SEO ranking optimization in order to provide valuable assistance to all. Content Quality and Relevance: High quality and relevant content plays a crucial role in obtaining higher rankings on Google. Search engines thoroughly analyze the articles, videos, images, and other content on your website to assess their relevance to users’ search queries. To optimize your website successfully and achieve favorable rankings it is imperative to create exceptional content centered around relevant keywords. Website Structure: Optimizing your website structure involves making it user-friendly. Content-rich and capable of seamless operation across various devices. Google favors websites that are easy to navigate and provide an excellent user experience. Therefore. Enhancing website speed, page load times, design usability, and overall user experience becomes vital in influencing Google SEO rankings positively. External Links: In the eyes of Google. Links from reputable websites pointing towards yours indicate trustworthiness and value. It is necessary to optimize external links by acquiring them from reliable sources while avoiding spammy websites. The quality of your external links directly impacts the ranking of your website; hence focusing on obtaining high quality ones should be a priority. User Behavior: The behavior exhibited by users on your website greatly affects its ranking on search engines like Google. Factors such as time spent on the site. Number of pages visited during a session. Bounce rate (percentage…

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