{"id":2245,"date":"2025-06-26T18:21:26","date_gmt":"2025-06-26T10:21:26","guid":{"rendered":"https:\/\/www.youfinddigital.com\/cn\/?p=2245"},"modified":"2026-01-22T15:23:45","modified_gmt":"2026-01-22T07:23:45","slug":"google-core-algorithm-updates","status":"publish","type":"post","link":"https:\/\/www.youfinddigital.com\/cn\/blog\/google-core-algorithm-updates.html","title":{"rendered":"\u30102026\u3011Google\u6838\u5fc3\u6f14\u7b97\u6cd5\u66f4\u65b0 (Core Updates)"},"content":{"rendered":"\n<h3><strong>Google \u641c\u7d22\u7b97\u6cd5\u5b8c\u6574\u66f4\u65b0\u5386\u7a0b<\/strong><\/h3>\n\n\n\n<p>Google \u641c\u7d22\u5f15\u64ce\u7684\u7b97\u6cd5\u6301\u7eed\u6f14\u8fdb\uff0c\u65e8\u5728\u63d0\u4f9b\u6700\u76f8\u5173\u3001\u6700\u5b9e\u7528\u4e14\u9ad8\u8d28\u91cf\u7684\u641c\u7d22\u7ed3\u679c\u3002\u65e9\u671f\u7684\u8bb8\u591a\u66f4\u65b0\u4f1a\u6709\u7279\u5b9a\u7684\u4ee3\u53f7\u6216\u540d\u79f0\uff0c\u800c\u8fd1\u5e74\u6765\uff0cGoogle \u7684\u4e3b\u8981\u7b97\u6cd5\u66f4\u65b0\u5219\u7edf\u4e00\u79f0\u4e3a\u201c<strong>\u6838\u5fc3\u66f4\u65b0 (Core Update)<\/strong>\u201d\u3002<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3><strong>2025 \u5e74<\/strong><\/h3>\n\n\n\n<ul><li><strong>2025 \u5e74 12 \u6708\u6838\u5fc3\u66f4\u65b0 (December 2025 Core Update)<\/strong>\n    <ul>\n      <li><strong>\u65f6\u95f4\uff1a<\/strong> 2025 \u5e74 12 \u6708 11 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 18 \u5929\u3002<\/li>\n      <li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong>\n        <ul>\n          <li><strong>\u5185\u5bb9\u8d28\u91cf\u8fdb\u9636\uff1a<\/strong> \u91cd\u70b9\u52a0\u5f3a\u5bf9 AI \u751f\u6210\u5185\u5bb9\u7684\u8fa8\u8bc6\u5ea6\uff0c\u4f18\u5148\u5c55\u793a\u5177\u6709\u7b2c\u4e00\u624b\u7ecf\u9a8c\u548c\u9ad8\u6743\u5a01\u6027\uff08E-E-A-T\uff09\u7684\u539f\u521b\u5185\u5bb9\u3002<\/li>\n          <li><strong>\u6253\u51fb\u89c4\u6a21\u5316\u5185\u5bb9\uff1a<\/strong> \u9488\u5bf9\u5229\u7528 AI \u5927\u89c4\u6a21\u751f\u6210\u7684\u4f4e\u8d28\u91cf\u3001\u7f3a\u4e4f\u5b9e\u8d28\u4ef7\u503c\u7684\u7f51\u9875\u8fdb\u884c\u964d\u6743\u5904\u7406\u3002<\/li>\n        <\/ul>\n      <\/li>\n    <\/ul>\n  <\/li><li><strong>2025 \u5e74 8 \u6708\u5783\u573e\u5185\u5bb9\u66f4\u65b0 (August 2025 Spam Update)<\/strong>\n    <ul>\n      <li><strong>\u65f6\u95f4\uff1a<\/strong> 2025 \u5e74 8 \u6708 26 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 27 \u5929\u3002<\/li>\n      <li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong>\n        <ul>\n          <li><strong>SpamBrain \u7cfb\u7edf\u5347\u7ea7\uff1a<\/strong> \u5f3a\u5316\u673a\u5668\u5b66\u4e60\u8bc6\u522b\u80fd\u529b\uff0c\u6253\u51fb\u6ee5\u7528\u8fc7\u671f\u57df\u540d\u53ca\u7f51\u7ad9\u58f0\u8a89\u6ee5\u7528\uff08\u5bc4\u751f\u866b SEO\uff09\u884c\u4e3a\u3002<\/li>\n          <li><strong>\u51c0\u5316\u641c\u7d22\u751f\u6001\uff1a<\/strong> \u5168\u7403\u8303\u56f4\u5185\u8bc6\u522b\u5e76\u5904\u7406\u591a\u79cd\u8bed\u8a00\u7684\u6b3a\u9a97\u6027\u5783\u573e\u5185\u5bb9\u3002<\/li>\n        <\/ul>\n      <\/li>\n    <\/ul>\n  <\/li><li><strong>2025 \u5e74 6 \u6708\u6838\u5fc3\u66f4\u65b0 (June 2025 Core Update)<\/strong>\n    <ul>\n      <li><strong>\u65f6\u95f4\uff1a<\/strong> 2025 \u5e74 6 \u6708 30 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 17 \u5929\u3002<\/li>\n      <li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong>\n        <ul>\n          <li><strong>\u591a\u5411\u91cf\u68c0\u7d22\u6280\u672f\uff1a<\/strong> \u5f15\u5165 MUVERA \u4f18\u5316\u5bf9\u590d\u6742\u67e5\u8be2\u8bed\u5883\u7684\u7406\u89e3\uff0c\u4e0d\u4ec5\u770b\u5173\u952e\u8bcd\u5339\u914d\uff0c\u66f4\u4fa7\u91cd\u641c\u7d22\u610f\u56fe\u3002<\/li>\n          <li><strong>\u7f51\u9875\u5b9e\u7528\u6027\u8bc4\u4f30\uff1a<\/strong> \u91cd\u65b0\u8bc4\u4f30\u7f51\u9875\u662f\u5426\u771f\u6b63\u89e3\u51b3\u4e86\u7528\u6237\u7684\u5b9e\u9645\u95ee\u9898\u3002<\/li>\n        <\/ul>\n      <\/li>\n    <\/ul>\n  <\/li><li><strong>2025 \u5e74 3 \u6708\u6838\u5fc3\u66f4\u65b0 (March 2025 Core Update)<\/strong>\n    <ul>\n      <li><strong>\u65f6\u95f4\uff1a<\/strong> 2025 \u5e74 3 \u6708 13 \u65e5\u5f00\u59cb\u3002<\/li>\n      <li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong>\n        <ul>\n          <li><strong>\u6574\u4f53\u6392\u540d\u7cfb\u7edf\u6539\u8fdb\uff1a<\/strong> \u5e7f\u6cdb\u8c03\u6574 Google \u8bc4\u4f30\u7f51\u9875\u8d28\u91cf\u3001\u76f8\u5173\u6027\u548c\u6743\u5a01\u6027\u7684\u6838\u5fc3\u7cfb\u7edf\u3002<\/li>\n          <li><strong>\u5185\u5bb9\u8d28\u91cf\u63d0\u5347\uff1a<\/strong> \u65e8\u5728\u8fdb\u4e00\u6b65\u5956\u52b1\u9ad8\u8d28\u91cf\u3001\u539f\u521b\u4e14\u5bf9\u7528\u6237\u6709\u4ef7\u503c\u7684\u5185\u5bb9\uff0c\u5e76\u964d\u4f4e\u4f4e\u8d28\u91cf\u6216\u975e\u539f\u521b\u5185\u5bb9\u7684\u80fd\u89c1\u5ea6\u3002<\/li>\n          <li><strong>\u7528\u6237\u610f\u56fe\u7406\u89e3\uff1a<\/strong> \u6301\u7eed\u4f18\u5316\u5bf9\u7528\u6237\u641c\u7d22\u610f\u56fe\u7684\u7406\u89e3\uff0c\u4ee5\u63d0\u4f9b\u66f4\u7cbe\u51c6\u7684\u641c\u7d22\u7ed3\u679c\u3002<\/li>\n          <li><strong>\u53ef\u80fd\u6ce2\u52a8\u8f83\u5927\uff1a<\/strong> \u7531\u4e8e\u662f\u6838\u5fc3\u66f4\u65b0\uff0c\u9884\u8ba1\u4f1a\u5bf9\u5404\u884c\u5404\u4e1a\u7684\u7f51\u7ad9\u6392\u540d\u4ea7\u751f\u8f83\u5927\u7684\u6ce2\u52a8\u3002<\/li>\n        <\/ul>\n      <\/li>\n    <\/ul>\n  <\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3><strong>2024 \u5e74<\/strong><\/h3>\n\n\n\n<ul><li><strong>2024 \u5e74 12 \u6708\u5783\u573e\u5185\u5bb9\u66f4\u65b0 (December 2024 Spam Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2024 \u5e74 12 \u6708 19 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 7 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> \u4e3b\u8981\u65e8\u5728<strong>\u6253\u51fb\u5404\u79cd\u5f62\u5f0f\u7684\u5783\u573e\u5185\u5bb9<\/strong>\uff0c\u5305\u62ec\u81ea\u52a8\u751f\u6210\u5185\u5bb9\u3001\u95e8\u9875\uff08doorway pages\uff09\u548c\u4f2a\u88c5\u5185\u5bb9\uff08cloaking\uff09\u7b49\uff0c\u4ee5\u63d0\u5347\u641c\u7d22\u7ed3\u679c\u7684\u76f8\u95dc\u6027\u548c\u53ef\u9760\u6027\u3002<\/li><\/ul><\/li><li><strong>2024 \u5e74 12 \u6708\u6838\u5fc3\u66f4\u65b0 (December 2024 Core Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2024 \u5e74 12 \u6708 12 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 6 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u6838\u5fc3\u6392\u540d\u4fe1\u53f7\u8c03\u6574<\/strong>\uff0c\u5bf9 Google \u7528\u4e8e\u8bc4\u4f30\u5185\u5bb9\u548c\u7f51\u7ad9\u7684\u6570\u767e\u4e2a\u4fe1\u53f7\u8fdb\u884c\u5fae\u8c03\uff0c\u6301\u7eed\u63d0\u5347\u641c\u7d22\u7ed3\u679c\u7684<strong>\u5185\u5bb9\u76f8\u5173\u6027\u4e0e\u8d28\u91cf<\/strong>\u3002<\/li><\/ul><\/li><li><strong>2024 \u5e74 11 \u6708\u6838\u5fc3\u66f4\u65b0 (November 2024 Core Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2024 \u5e74 11 \u6708 11 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 24 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u6574\u4f53\u6392\u540d\u7cfb\u7edf\u8c03\u6574<\/strong>\uff0c\u65e8\u5728\u63d0\u4f9b\u66f4\u76f8\u5173\u3001\u66f4\u6709\u5e2e\u52a9\u4e14\u7b26\u5408\u7528\u6237\u67e5\u8be2\u610f\u56fe\u7684\u5185\u5bb9\uff0c\u5e76\u6301\u7eed\u8bc4\u4f30<strong>\u6743\u5a01\u6027\u3001\u4fe1\u4efb\u5ea6 (E-E-A-T)<\/strong>\u3002<\/li><\/ul><\/li><li><strong>2024 \u5e74 8 \u6708\u6838\u5fc3\u66f4\u65b0 (August 2024 Core Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2024 \u5e74 8 \u6708 15 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 19 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u63d0\u5347\u5b9e\u7528\u5185\u5bb9\u80fd\u89c1\u5ea6<\/strong>\uff0c\u4f18\u5148\u663e\u793a\u771f\u6b63\u6709\u5e2e\u52a9\u3001\u6709\u4ef7\u503c\u4e14\u539f\u521b\u7684\u5185\u5bb9\uff0c\u5e76\u7ee7\u7eed<strong>\u6253\u51fb\u4f4e\u8d28\u91cf\u5185\u5bb9<\/strong>\u3002<\/li><\/ul><\/li><li><strong>2024 \u5e74 6 \u6708\u5783\u573e\u5185\u5bb9\u66f4\u65b0 (June 2024 Spam Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2024 \u5e74 6 \u6708\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u5f3a\u5316\u53cd\u5783\u573e\u5185\u5bb9\u63aa\u65bd<\/strong>\uff0c\u5229\u7528\u673a\u5668\u5b66\u4e60\u66f4\u6709\u6548\u5730\u8bc6\u522b\u548c\u5904\u7406\u5783\u573e\u5185\u5bb9\u3002<\/li><\/ul><\/li><li><strong>2024 \u5e74 5 \u6708 <a href='https:\/\/www.youfinddigital.com\/cn\/blog\/google-ai-overview.html' class='yf-yyh-link'>Google AI Overview<\/a>s \u66f4\u65b0 (Google AI Overviews Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2024 \u5e74 5 \u6708\uff08\u90e8\u5206\u5730\u533a\u63a8\u51fa\uff09\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> \u5728\u641c\u7d22\u7ed3\u679c\u9875\u9762\u9876\u90e8<strong>\u5c55\u793a\u7531 AI \u751f\u6210\u7684\u67e5\u8be2\u6458\u8981 (AI Overviews)<\/strong>\uff0c\u65e8\u5728\u76f4\u63a5\u63d0\u4f9b\u95ee\u9898\u7b54\u6848\u5e76\u6574\u5408\u4fe1\u606f\u3002<\/li><\/ul><\/li><li><strong>2024 \u5e74 3 \u6708\u6838\u5fc3\u66f4\u65b0 &amp; \u5783\u573e\u5185\u5bb9\u653f\u7b56\u66f4\u65b0 (March 2024 Core Update &amp; Spam Policies Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> \u6838\u5fc3\u66f4\u65b0 3 \u6708 5 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 45 \u5929\uff1b\u5783\u573e\u5185\u5bb9\u653f\u7b56\u540c\u6b65\u751f\u6548\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong><ul><li><strong>\u6838\u5fc3\u66f4\u65b0\u91cd\u70b9\uff1a<\/strong> \u5c06**\u201c\u5b9e\u7528\u5185\u5bb9\u66f4\u65b0 (Helpful Content Update, HCU)\u201d\u7cfb\u7edf\u6b63\u5f0f\u6574\u5408\u81f3\u6838\u5fc3\u7b97\u6cd5**\u4e2d\uff0c\u65e8\u5728\u5c06\u641c\u7d22\u7ed3\u679c\u4e2d\u7684\u201c\u975e\u5b9e\u7528\u5185\u5bb9\u201d\u6bd4\u4f8b\u964d\u4f4e 40%\uff0c\u5927\u5e45\u63d0\u5347\u5185\u5bb9\u8d28\u91cf\u6807\u51c6\u3002<\/li><li><strong>\u65b0\u7248\u5783\u573e\u5185\u5bb9\u653f\u7b56\uff1a<\/strong> \u9488\u5bf9\u5bf9\u641c\u7d22\u7ed3\u679c\u8d28\u91cf\u6709\u8d1f\u9762\u5f71\u54cd\u7684\u505a\u6cd5\uff0c\u5305\u62ec<strong>\u8fc7\u671f\u57df\u540d\u6ee5\u7528<\/strong>\uff08\u5229\u7528\u8fc7\u671f\u57df\u540d\u53d1\u5e03\u4f4e\u4ef7\u503c\u5185\u5bb9\u4ee5\u83b7\u53d6\u6392\u540d\uff09\u3001<strong>\u5927\u89c4\u6a21\u5185\u5bb9\u6ee5\u7528<\/strong>\uff08\u751f\u6210\u5927\u91cf\u4f4e\u4ef7\u503c\u5185\u5bb9\uff0c\u65e0\u8bba\u662f\u901a\u8fc7 AI\u3001\u4eba\u5de5\u8fd8\u662f\u4e24\u8005\u7ed3\u5408\uff0c\u4e3b\u8981\u76ee\u7684\u4e3a\u64cd\u7eb5\u6392\u540d\uff09\u3001\u4ee5\u53ca<strong>\u7f51\u7ad9\u4fe1\u8a89\u6ee5\u7528 \/ \u5bc4\u751f\u5f0f SEO<\/strong>\uff08\u5229\u7528\u77e5\u540d\u7f51\u7ad9\u4fe1\u8a89\u53d1\u5e03\u4f4e\u8d28\u91cf\u5185\u5bb9\u4ee5\u83b7\u53d6\u6392\u540d\u4f18\u52bf\uff09\u3002<\/li><\/ul><\/li><\/ul><\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3><strong>2023 \u5e74<\/strong><\/h3>\n\n\n\n<ul><li><strong>2023 \u5e74 11 \u6708\u8bc4\u8bba\u66f4\u65b0 (November 2023 Reviews Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2023 \u5e74 11 \u6708 8 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 29 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u63d0\u5347\u8bc4\u8bba\u8d28\u91cf<\/strong>\uff0c\u5956\u52b1\u6df1\u5ea6\u3001\u4fe1\u606f\u4e30\u5bcc\u3001\u4ee5\u7528\u6237\u4e3a\u4e2d\u5fc3\u7684\u8bc4\u8bba\u5185\u5bb9\uff0c\u5e76\u6269\u5927\u9002\u7528\u8303\u56f4\u81f3\u6240\u6709\u8bc4\u8bba\u7c7b\u578b\u3002<\/li><\/ul><\/li><li><strong>2023 \u5e74 11 \u6708\u6838\u5fc3\u66f4\u65b0 (November 2023 Core Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2023 \u5e74 11 \u6708 2 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 25 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u5e7f\u6cdb\u6027\u7684\u6838\u5fc3\u7b97\u6cd5\u8c03\u6574<\/strong>\uff0c\u6301\u7eed\u6539\u5584 Google \u8bc4\u4f30\u5185\u5bb9\u8d28\u91cf\u548c\u76f8\u5173\u6027\u7684\u65b9\u5f0f\u3002<\/li><\/ul><\/li><li><strong>2023 \u5e74 10 \u6708\u6838\u5fc3\u66f4\u65b0 (October 2023 Core Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2023 \u5e74 10 \u6708 5 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 14 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> \u4f8b\u884c\u7684<strong>\u6838\u5fc3\u7b97\u6cd5\u8c03\u6574<\/strong>\uff0c\u65e8\u5728\u63d0\u5347\u6574\u4f53\u641c\u7d22\u7ed3\u679c\u8d28\u91cf\u3002<\/li><\/ul><\/li><li><strong>2023 \u5e74 10 \u6708\u5783\u573e\u5185\u5bb9\u66f4\u65b0 (October 2023 Spam Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2023 \u5e74 10 \u6708 4 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 15 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u5f3a\u5316\u5783\u573e\u5185\u5bb9\u68c0\u6d4b\u80fd\u529b<\/strong>\uff0c\u786e\u4fdd\u641c\u7d22\u7ed3\u679c\u7684\u7eaf\u51c0\u6027\u3002<\/li><\/ul><\/li><li><strong>2023 \u5e74 9 \u6708\u5b9e\u7528\u5185\u5bb9\u66f4\u65b0 (September 2023 Helpful Content Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2023 \u5e74 9 \u6708 14 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 13 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> \u518d\u6b21\u5f3a\u8c03<strong>\u5185\u5bb9\u5e94\u201c\u4e3a\u7528\u6237\u800c\u5199\u201d<\/strong>\uff0c\u800c\u975e\u4e3a\u641c\u7d22\u5f15\u64ce\uff0c\u5e76\u5956\u52b1\u63d0\u4f9b\u6df1\u5ea6\u3001\u72ec\u7279\u89c1\u89e3\u548c\u4e30\u5bcc\u4fe1\u606f\u7684\u5167\u5bb9\uff0c\u4e5f\u88ab\u8ba4\u4e3a\u65e8\u5728<strong>\u8fc7\u6ee4\u4f4e\u8d28\u91cf\u7684 AI \u751f\u6210\u5185\u5bb9<\/strong>\u3002<\/li><\/ul><\/li><li><strong>2023 \u5e74 8 \u6708\u6838\u5fc3\u66f4\u65b0 (August 2023 Core Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2023 \u5e74 8 \u6708 22 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 16 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u6838\u5fc3\u6392\u540d\u56e0\u7d20\u8c03\u6574<\/strong>\uff0c\u6301\u7eed\u5b8c\u5584\u5bf9\u5185\u5bb9\u8d28\u91cf\u548c\u7528\u6237\u641c\u7d22\u610f\u56fe\u7684\u7406\u89e3\u3002<\/li><\/ul><\/li><li><strong>2023 \u5e74 4 \u6708\u8bc4\u8bba\u66f4\u65b0 (April 2023 Reviews Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2023 \u5e74 4 \u6708 12 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 13 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u63d0\u5347\u4ea7\u54c1\/\u670d\u52a1\u8bc4\u8bba\u8d28\u91cf<\/strong>\uff0c\u5956\u52b1\u771f\u5b9e\u3001\u6df1\u5165\u3001\u6709\u4ef7\u503c\u7684\u8bc4\u8bba\u5185\u5bb9\u3002<\/li><\/ul><\/li><li><strong>2023 \u5e74 3 \u6708\u6838\u5fc3\u66f4\u65b0 (March 2023 Core Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2023 \u5e74 3 \u6708 15 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 13 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u5e7f\u6cdb\u6027\u6392\u540d\u8c03\u6574<\/strong>\uff0c\u5f71\u54cd\u7f51\u7ad9\u7684\u6574\u4f53\u8d28\u91cf\u4fe1\u53f7\u3002<\/li><\/ul><\/li><li><strong>2023 \u5e74 2 \u6708\u4ea7\u54c1\u8bc4\u8bba\u66f4\u65b0 (February 2023 Product Reviews Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2023 \u5e74 2 \u6708 21 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 14 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u9f13\u52b1\u771f\u5b9e\u3001\u6df1\u5165\u7684\u4ea7\u54c1\u8bc4\u8bba<\/strong>\uff0c\u57fa\u4e8e\u5b9e\u6d4b\u3001\u6bd4\u8f83\u548c\u4e2a\u4eba\u7ecf\u9a8c\u3002<\/li><\/ul><\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3><strong>2022 \u5e74<\/strong><\/h3>\n\n\n\n<ul><li><strong>2022 \u5e74 12 \u6708\u94fe\u63a5\u5783\u573e\u5185\u5bb9\u66f4\u65b0 (December 2022 Link Spam Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2022 \u5e74 12 \u6708 14 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 29 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u6253\u51fb\u6240\u6709\u5f62\u5f0f\u7684\u65e0\u6548\u94fe\u63a5<\/strong>\u548c\u94fe\u63a5\u64cd\u7eb5\u884c\u4e3a\uff0c\u5229\u7528 SpamBrain AI \u8bc6\u522b\u548c\u4e2d\u548c\u94fe\u63a5\u5783\u573e\u5185\u5bb9\u3002<\/li><\/ul><\/li><li><strong>2022 \u5e74 12 \u6708\u5b9e\u7528\u5185\u5bb9\u66f4\u65b0 (December 2022 Helpful Content Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2022 \u5e74 12 \u6708 5 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 38 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u6269\u5927\u5b9e\u7528\u5185\u5bb9\u7cfb\u7edf\u7684\u5f71\u54cd\u8303\u56f4<\/strong>\u81f3\u6240\u6709\u8bed\u8a00\uff0c\u60e9\u7f5a\u4e3b\u8981\u4e3a\u641c\u7d22\u5f15\u64ce\u800c\u975e\u4e3a\u4eba\u8bbe\u8ba1\u7684\u4f4e\u8d28\u91cf\u5185\u5bb9\uff0c\u5e76\u5c06\u5176\u89c6\u4e3a\u201c\u7f51\u7ad9\u7ea7\u522b\u7684\u4fe1\u53f7\u201d\u3002<\/li><\/ul><\/li><li><strong>2022 \u5e74 10 \u6708\u5783\u573e\u5185\u5bb9\u66f4\u65b0 (October 2022 Spam Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2022 \u5e74 10 \u6708 19 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 2 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u53cd\u5783\u573e\u5185\u5bb9\u7b97\u6cd5\u8c03\u6574<\/strong>\uff0c\u9488\u5bf9\u65b0\u7684\u6216\u73b0\u6709\u7684\u5783\u573e\u5185\u5bb9\u6a21\u5f0f\u8fdb\u884c\u5feb\u901f\u8c03\u6574\u3002<\/li><\/ul><\/li><li><strong>2022 \u5e74 9 \u6708\u4ea7\u54c1\u8bc4\u8bba\u66f4\u65b0 (September 2022 Product Reviews Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2022 \u5e74 9 \u6708 20 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 6 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u9f13\u52b1\u9ad8\u8d28\u91cf\u4ea7\u54c1\u8bc4\u8bba<\/strong>\uff0c\u63d0\u4f9b\u539f\u521b\u7814\u7a76\u3001\u6df1\u5165\u5206\u6790\u548c\u771f\u6b63\u5e2e\u52a9\u7528\u6237\u505a\u51fa\u8d2d\u4e70\u51b3\u7b56\u3002<\/li><\/ul><\/li><li><strong>2022 \u5e74 9 \u6708\u6838\u5fc3\u66f4\u65b0 (September 2022 Core Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2022 \u5e74 9 \u6708 12 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 14 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u5e7f\u6cdb\u6027\u6392\u540d\u8c03\u6574<\/strong>\uff0c\u6301\u7eed\u6539\u8fdb\u5bf9\u5185\u5bb9\u8d28\u91cf\u548c\u7528\u6237\u641c\u7d22\u610f\u56fe\u7684\u7406\u89e3\u3002<\/li><\/ul><\/li><li><strong>2022 \u5e74 8 \u6708\u5b9e\u7528\u5185\u5bb9\u66f4\u65b0 (August 2022 Helpful Content Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2022 \u5e74 8 \u6708 25 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 15 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u9996\u6b21\u63a8\u51fa\u201c\u5b9e\u7528\u5185\u5bb9\u7cfb\u7edf\u201d<\/strong>\uff0c\u65e8\u5728\u6253\u51fb\u90a3\u4e9b\u201c\u4e3a\u641c\u7d22\u5f15\u64ce\u800c\u5199\u201d\u7684\u4f4e\u8d28\u91cf\u5185\u5bb9\uff0c\u5e76\u5956\u52b1\u771f\u6b63\u201c\u4e3a\u7528\u6237\u800c\u5199\u201d\u3001\u6ee1\u8db3\u7528\u6237\u9700\u6c42\u7684\u4f18\u8d28\u5185\u5bb9\u3002<\/li><\/ul><\/li><li><strong>2022 \u5e74 7 \u6708\u4ea7\u54c1\u8bc4\u8bba\u66f4\u65b0 (July 2022 Product Reviews Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2022 \u5e74 7 \u6708 27 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 6 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u9f13\u52b1\u4ea7\u54c1\u8bc4\u8bba\u7684\u6df1\u5ea6<\/strong>\uff0c\u63d0\u4f9b\u66f4\u591a\u5173\u4e8e\u4ea7\u54c1\u4f7f\u7528\u4f53\u9a8c\u3001\u4f18\u7f3a\u70b9\u548c\u6bd4\u8f83\u5206\u6790\u7684\u4fe1\u606f\u3002<\/li><\/ul><\/li><li><strong>2022 \u5e74 5 \u6708\u6838\u5fc3\u66f4\u65b0 (May 2022 Core Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2022 \u5e74 5 \u6708 25 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 15 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u5168\u9762\u6027\u6392\u540d\u8c03\u6574<\/strong>\uff0c\u65e8\u5728\u6539\u5584\u6574\u4f53\u641c\u7d22\u7ed3\u679c\u8d28\u91cf\uff0c\u6301\u7eed\u8bc4\u4f30<strong>\u6743\u5a01\u6027\u4e0e\u53ef\u4fe1\u5ea6 (E-A-T)<\/strong>\u3002<\/li><\/ul><\/li><li><strong>2022 \u5e74 3 \u6708\u4ea7\u54c1\u8bc4\u8bba\u66f4\u65b0 (March 2022 Product Reviews Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2022 \u5e74 3 \u6708 23 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 14 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u5956\u52b1\u57fa\u4e8e\u5b9e\u6d4b\u3001\u6bd4\u8f83\u548c\u4e2a\u4eba\u7ecf\u9a8c\u7684\u4ea7\u54c1\u8bc4\u8bba<\/strong>\uff0c\u800c\u975e\u4ec5\u4ec5\u662f\u91cd\u65b0\u7ec4\u5408\u4ea7\u54c1\u4fe1\u606f\u3002<\/li><\/ul><\/li><li><strong>\u684c\u9762\u7248\u9875\u9762\u4f53\u9a8c\u66f4\u65b0 (Desktop Page Experience Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2022 \u5e74 2 \u6708 22 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 9 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> \u5c06<strong>\u6838\u5fc3\u7f51\u7ad9\u6307\u6807 (<a href='https:\/\/www.youfinddigital.com\/cn\/blog\/core-web-vitals-page-load-speed-optimization.html' class='yf-yyh-link'>Core Web Vitals<\/a>)<\/strong> \u7eb3\u5165\u684c\u9762\u7248\u7f51\u7ad9\u7684\u6392\u540d\u4fe1\u53f7\uff0c\u8bc4\u4f30\u7f51\u7ad9\u52a0\u8f7d\u901f\u5ea6\u3001\u4ea4\u4e92\u6027\u548c\u89c6\u89c9\u7a33\u5b9a\u6027\u3002<\/li><\/ul><\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3><strong>2021 \u5e74<\/strong><\/h3>\n\n\n\n<ul><li><strong>2021 \u5e74 12 \u6708\u4ea7\u54c1\u8bc4\u8bba\u66f4\u65b0 (December 2021 Product Reviews Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2021 \u5e74 12 \u6708 1 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 20 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u4f18\u8d28\u4ea7\u54c1\u8bc4\u8bba\u5956\u52b1<\/strong>\uff0c\u9f13\u52b1\u53d1\u5e03\u771f\u6b63\u6709\u52a9\u4e8e\u7528\u6237\u8d2d\u4e70\u51b3\u7b56\u7684\u8bc4\u8bba\u3002<\/li><\/ul><\/li><li><strong>2021 \u5e74 11 \u6708\u6838\u5fc3\u66f4\u65b0 (November 2021 Core Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2021 \u5e74 11 \u6708 17 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 13 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u5e7f\u6cdb\u6027\u6838\u5fc3\u7b97\u6cd5\u66f4\u65b0<\/strong>\uff0c\u5f71\u54cd\u6240\u6709\u7f51\u7ad9\u548c\u8bed\u8a00\u3002<\/li><\/ul><\/li><li><strong>2021 \u5e74 11 \u6708\u5783\u573e\u5185\u5bb9\u66f4\u65b0 (November 2021 Spam Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2021 \u5e74 11 \u6708 3 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 8 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u6253\u51fb\u5404\u79cd\u5783\u573e\u5185\u5bb9\u7f51\u7ad9\u548c\u7b56\u7565<\/strong>\u3002<\/li><\/ul><\/li><li><strong>2021 \u5e74 7 \u6708\u94fe\u63a5\u5783\u573e\u5185\u5bb9\u66f4\u65b0 (July 2021 Link Spam Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2021 \u5e74 7 \u6708 26 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 29 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u6253\u51fb\u94fe\u63a5\u64cd\u7eb5\u884c\u4e3a<\/strong>\uff08\u5982\u5927\u91cf\u8d2d\u4e70\u94fe\u63a5\uff09\uff0c\u5e76\u5f3a\u8c03\u6b63\u786e\u4f7f\u7528 <code>rel=\"sponsored\"<\/code> \u6216 <code>rel=\"ugc\"<\/code> \u6807\u7b7e\u3002<\/li><\/ul><\/li><li><strong>2021 \u5e74 7 \u6708\u6838\u5fc3\u66f4\u65b0 (July 2021 Core Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2021 \u5e74 7 \u6708 1 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 11 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> \u5ef6\u7eed 6 \u6708\u4efd\u6838\u5fc3\u66f4\u65b0\u7684\u7b2c\u4e8c\u90e8\u5206\uff0c\u8fdb\u4e00\u6b65\u8c03\u6574 Google \u7684<strong>\u6838\u5fc3\u6392\u540d\u7b97\u6cd5<\/strong>\u3002<\/li><\/ul><\/li><li><strong>2021 \u5e74 6 \u6708\u5783\u573e\u5185\u5bb9\u66f4\u65b0 (June 2021 Spam Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2021 \u5e74 6 \u6708 28 \u65e5\u548c 6 \u6708 23 \u65e5\uff08\u4e24\u6b21\u72ec\u7acb\u7684\u66f4\u65b0\uff09\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u9488\u5bf9\u5783\u573e\u5185\u5bb9\u8fdb\u884c\u68c0\u6d4b\u548c\u6253\u51fb<\/strong>\u3002<\/li><\/ul><\/li><li><strong>\u79fb\u52a8\u7248\u9875\u9762\u4f53\u9a8c\u66f4\u65b0 (Page Experience Update &#8211; Mobile)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2021 \u5e74 6 \u6708 15 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 79 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> \u5c06<strong>\u6838\u5fc3\u7f51\u7ad9\u6307\u6807 (Core Web Vitals)<\/strong>\u3001\u79fb\u52a8\u8bbe\u5907\u53cb\u597d\u5ea6\u3001HTTPS \u5b89\u5168\u6027\u3001\u65e0\u63d2\u9875\u5f0f\u5e7f\u544a\u7b49\u7eb3\u5165<strong>\u79fb\u52a8\u641c\u7d22\u6392\u540d\u8003\u91cf<\/strong>\u3002<\/li><\/ul><\/li><li><strong>2021 \u5e74 6 \u6708\u6838\u5fc3\u66f4\u65b0 (June 2021 Core Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2021 \u5e74 6 \u6708 2 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 10 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u6838\u5fc3\u6392\u540d\u7b97\u6cd5\u7684\u91cd\u5927\u8c03\u6574<\/strong>\uff0c\u65e8\u5728\u66f4\u597d\u5730\u5956\u52b1\u9ad8\u8d28\u91cf\u3001\u76f8\u5173\u4e14\u5177\u6743\u5a01\u6027\u7684\u5185\u5bb9\u3002<\/li><\/ul><\/li><li><strong>2021 \u5e74 4 \u6708\u4ea7\u54c1\u8bc4\u8bba\u66f4\u65b0 (April 2021 Product Reviews Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2021 \u5e74 4 \u6708 8 \u65e5\u5f00\u59cb\uff0c\u6301\u7eed\u7ea6 14 \u5929\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u9f13\u52b1\u6df1\u5ea6\u5206\u6790\u3001\u72ec\u7279\u89c1\u89e3\u3001\u57fa\u4e8e\u5b9e\u9645\u4f7f\u7528\u7ecf\u9a8c\u7684\u4ea7\u54c1\u8bc4\u8bba<\/strong>\u3002<\/li><\/ul><\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3><strong>2020 \u5e74<\/strong><\/h3>\n\n\n\n<ul><li><strong>2020 \u5e74 12 \u6708\u6838\u5fc3\u66f4\u65b0 (December 2020 Core Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2020 \u5e74 12 \u6708 3 \u65e5\u5f00\u59cb\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u5e7f\u6cdb\u6027\u7684\u6838\u5fc3\u7b97\u6cd5\u8c03\u6574<\/strong>\uff0c\u5f71\u54cd\u6240\u6709\u8bed\u8a00\u548c\u56fd\u5bb6\u3002<\/li><\/ul><\/li><li><strong>2020 \u5e74 5 \u6708\u6838\u5fc3\u66f4\u65b0 (May 2020 Core Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2020 \u5e74 5 \u6708 4 \u65e5\u5f00\u59cb\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u53e6\u4e00\u6b21\u5e7f\u6cdb\u6027\u6838\u5fc3\u7b97\u6cd5\u66f4\u65b0<\/strong>\uff0c\u65e8\u5728\u63d0\u5347\u6574\u4f53\u641c\u7d22\u7ed3\u679c\u8d28\u91cf\u3002<\/li><\/ul><\/li><li><strong>2020 \u5e74 1 \u6708\u6838\u5fc3\u66f4\u65b0 (January 2020 Core Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2020 \u5e74 1 \u6708 13 \u65e5\u5f00\u59cb\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u4f8b\u884c\u7684\u6838\u5fc3\u7b97\u6cd5\u8c03\u6574<\/strong>\u3002<\/li><\/ul><\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3><strong>2019 \u5e74<\/strong><\/h3>\n\n\n\n<ul><li><strong>2019 \u5e74 9 \u6708\u6838\u5fc3\u66f4\u65b0 (September 2019 Core Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2019 \u5e74 9 \u6708 24 \u65e5\u5f00\u59cb\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u5e7f\u6cdb\u6027\u7684\u6838\u5fc3\u7b97\u6cd5\u8c03\u6574<\/strong>\u3002<\/li><\/ul><\/li><li><strong>2019 \u5e74 6 \u6708\u6838\u5fc3\u66f4\u65b0 (June 2019 Core Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2019 \u5e74 6 \u6708 3 \u65e5\u5f00\u59cb\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u5e7f\u6cdb\u6027\u7684\u6838\u5fc3\u7b97\u6cd5\u66f4\u65b0<\/strong>\uff0c\u6b64\u6b21\u66f4\u65b0\u53d7\u5230\u8bb8\u591a\u7f51\u7ad9\u7684\u5173\u6ce8\u3002<\/li><\/ul><\/li><li><strong>2019 \u5e74 3 \u6708\u6838\u5fc3\u66f4\u65b0 (March 2019 Core Update \/ \u201cFlorida 2\u201d \u6216 \u201cMedic Update\u201d \u7684\u5ef6\u7eed)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2019 \u5e74 3 \u6708 12 \u65e5\u5f00\u59cb\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> \u8fd9\u662f\u4e00\u6b21\u88ab\u8bb8\u591a SEO \u696d\u754c\u4eba\u58eb\u620f\u79f0\u4e3a \u201cFlorida 2\u201d \u6216 \u201cMedic Update\u201d \u5ef6\u7eed\u7684<strong>\u6838\u5fc3\u66f4\u65b0<\/strong>\uff0c\u5c24\u5176\u5bf9 <strong>YMYL (Your Money Your Life) \u7f51\u7ad9<\/strong>\uff08\u5982\u533b\u7597\u3001\u91d1\u878d\u3001\u6cd5\u5f8b\u7b49\uff09\u5f71\u54cd\u8f83\u5927\uff0c\u66f4\u5f3a\u8c03<strong>E-A-T (\u4e13\u4e1a\u6027\u3001\u6743\u5a01\u6027\u3001\u53ef\u4fe1\u5ea6)<\/strong>\u3002<\/li><\/ul><\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3><strong>2018 \u5e74<\/strong><\/h3>\n\n\n\n<ul><li><strong>2018 \u5e74 8 \u6708\u6838\u5fc3\u66f4\u65b0 (August 2018 Core Update \/ \u201cMedic Update\u201d)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2018 \u5e74 8 \u6708 1 \u65e5\u5f00\u59cb\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> \u5c3d\u7ba1 Google \u79f0\u5176\u4e3a\u201c\u6838\u5fc3\u66f4\u65b0\u201d\uff0c\u4f46\u5b83\u5bf9 <strong>YMYL \u7f51\u7ad9<\/strong>\u548c<strong>E-A-T<\/strong>\u7684\u5f71\u54cd\u5c24\u4e3a\u663e\u8457\uff0c\u56e0\u6b64\u88ab\u793e\u7fa4\u79f0\u4e3a \u201cMedic Update\u201d\u3002\u8bb8\u591a\u533b\u7597\u3001\u5065\u5eb7\u548c\u91d1\u878d\u76f8\u5173\u7f51\u7ad9\u7684\u6392\u540d\u53d7\u5230\u663e\u8457\u6ce2\u52a8\u3002<\/li><\/ul><\/li><li><strong>2018 \u5e74 4 \u6708\u6838\u5fc3\u66f4\u65b0 (April 2018 Core Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2018 \u5e74 4 \u6708 16 \u65e5\u5f00\u59cb\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u5e7f\u6cdb\u6027\u7684\u6838\u5fc3\u7b97\u6cd5\u8c03\u6574<\/strong>\u3002<\/li><\/ul><\/li><li><strong>\u901f\u5ea6\u66f4\u65b0 (Speed Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2018 \u5e74 7 \u6708 9 \u65e5\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u79fb\u52a8\u7248\u7f51\u9875\u7684\u52a0\u8f7d\u901f\u5ea6<\/strong>\u6b63\u5f0f\u6210\u4e3a\u79fb\u52a8\u641c\u7d22\u7684\u6392\u540d\u56e0\u7d20\u3002<\/li><\/ul><\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3><strong>2017 \u5e74<\/strong><\/h3>\n\n\n\n<ul><li><strong>\u5f17\u96f7\u5fb7\u66f4\u65b0 (Fred Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2017 \u5e74 3 \u6708 8 \u65e5\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> \u9488\u5bf9<strong>\u4f4e\u8d28\u91cf\u3001\u5e7f\u544a\u8fc7\u591a\u6216\u5185\u5bb9\u519c\u573a\u7c7b\u7684\u7f51\u7ad9<\/strong>\u8fdb\u884c\u6253\u51fb\uff0c\u8fd9\u4e9b\u7f51\u7ad9\u7684\u5185\u5bb9\u4e3b\u8981\u662f\u4e3a\u4e86\u76c8\u5229\u800c\u4e0d\u662f\u4e3a\u7528\u6237\u63d0\u4f9b\u4ef7\u503c\u3002<\/li><\/ul><\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3><strong>2016 \u5e74<\/strong><\/h3>\n\n\n\n<ul><li><strong>\u4f01\u9e45 4.0 (Penguin 4.0)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2016 \u5e74 9 \u6708 23 \u65e5\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> \u8fd9\u662f<strong>\u4f01\u9e45\u7b97\u6cd5\u7684\u6700\u7ec8\u7248\u672c<\/strong>\uff0c\u4ece\u6b64\u4f01\u9e45\u6210\u4e3a<strong>\u6838\u5fc3\u7b97\u6cd5\u7684\u4e00\u90e8\u5206<\/strong>\u3002\u5b83\u5b9e\u73b0\u4e86<strong>\u5b9e\u65f6\u66f4\u65b0<\/strong>\uff0c\u5e76\u4e14\u80fd\u591f\u66f4\u7ec6\u81f4\u5730<strong>\u964d\u7ea7\u7279\u5b9a\u94fe\u63a5<\/strong>\uff0c\u800c\u975e\u6574\u4e2a\u7f51\u7ad9\u3002<\/li><\/ul><\/li><li><strong>\u8d1f\u9f20\u66f4\u65b0 (Possum Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2016 \u5e74 9 \u6708 1 \u65e5\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> \u4e3b\u8981\u5f71\u54cd<strong>\u672c\u5730\u641c\u7d22\u7ed3\u679c<\/strong>\u3002\u5b83\u63d0\u9ad8\u4e86\u5546\u5bb6\u4e0e\u7528\u6237\u5730\u7406\u4f4d\u7f6e\u7684\u5173\u8054\u6027\uff0c\u5e76\u8fc7\u6ee4\u6389\u91cd\u590d\u6216\u5730\u5740\u76f8\u4f3c\u7684\u5546\u5bb6\uff0c\u5373\u4f7f\u5b83\u4eec\u5730\u5740\u4e0d\u540c\uff0c\u4f46\u5728\u540c\u4e00\u680b\u697c\u5185\u4e5f\u53ef\u80fd\u88ab\u8fc7\u6ee4\u3002<\/li><\/ul><\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3><strong>2015 \u5e74<\/strong><\/h3>\n\n\n\n<ul><li><strong>\u6392\u540d\u5927\u8111 (RankBrain)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2015 \u5e74 10 \u6708 26 \u65e5\uff08\u786e\u8ba4\u5b9e\u65bd\uff09\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> Google \u641c\u7d22\u7b97\u6cd5\u7684<strong>\u673a\u5668\u5b66\u4e60\u7ec4\u4ef6<\/strong>\u3002\u5b83\u5e2e\u52a9 Google \u66f4\u597d\u5730\u7406\u89e3\u7528\u6237\u67e5\u8be2\u7684\u610f\u56fe\uff0c\u7279\u522b\u662f\u5bf9\u4e8e\u6a21\u7cca\u6216\u524d\u6240\u672a\u89c1\u7684\u67e5\u8be2\uff0c\u901a\u8fc7\u5b66\u4e60\u6765\u63d0\u9ad8\u641c\u7d22\u7ed3\u679c\u7684\u5173\u8054\u6027\uff0c\u6210\u4e3a<strong>\u4e09\u5927\u6700\u91cd\u8981\u7684\u6392\u540d\u4fe1\u53f7\u4e4b\u4e00<\/strong>\u3002<\/li><\/ul><\/li><li><strong>\u79fb\u52a8\u8bbe\u5907\u53cb\u597d\u66f4\u65b0 (Mobile-Friendly Update \/ \u201cMobilegeddon\u201d)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2015 \u5e74 4 \u6708 21 \u65e5\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> \u5c06<strong>\u7f51\u9875\u7684\u79fb\u52a8\u8bbe\u5907\u53cb\u597d\u6027<\/strong>\u4f5c\u4e3a\u79fb\u52a8\u641c\u7d22\u7684\u6392\u540d\u56e0\u7d20\uff0c\u5bf9\u975e\u79fb\u52a8\u8bbe\u5907\u53cb\u597d\u7684\u7f51\u7ad9\u9020\u6210\u4e86\u5f71\u54cd\u3002<\/li><\/ul><\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3><strong>2014 \u5e74<\/strong><\/h3>\n\n\n\n<ul><li><strong>\u9e3d\u5b50\u66f4\u65b0 (Pigeon Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2014 \u5e74 7 \u6708 24 \u65e5 (\u7f8e\u56fd)\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> \u663e\u8457\u5f71\u54cd<strong>\u672c\u5730\u641c\u7d22\u7ed3\u679c<\/strong>\u3002\u5b83\u5c06\u4f20\u7edf\u7684\u7f51\u9875\u6392\u540d\u4fe1\u53f7\uff08\u5982\u94fe\u63a5\u3001\u5185\u5bb9\u7b49\uff09\u4e0e\u672c\u5730\u6392\u540d\u7b97\u6cd5\u66f4\u7d27\u5bc6\u5730\u7ed3\u5408\u8d77\u6765\uff0c\u4f7f\u672c\u5730\u641c\u7d22\u7ed3\u679c\u66f4\u50cf\u4f20\u7edf\u7684\u7f51\u9875\u641c\u7d22\u3002<\/li><\/ul><\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3><strong>2013 \u5e74<\/strong><\/h3>\n\n\n\n<ul><li><strong>\u8702\u9e1f (Hummingbird Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2013 \u5e74 8 \u6708 20 \u65e5\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> \u8fd9\u4e0d\u662f\u5bf9\u73b0\u6709\u7b97\u6cd5\u7684\u7b80\u5355\u53e0\u52a0\uff0c\u800c\u662f\u5bf9 Google \u641c\u7d22\u7b97\u6cd5<strong>\u5e95\u5c42\u7684\u5168\u9762\u91cd\u5199<\/strong>\u3002\u5b83\u8ba9 Google \u80fd\u66f4\u597d\u5730\u7406\u89e3<strong>\u641c\u7d22\u67e5\u8be2\u7684\u8bed\u4e49\u548c\u4e0a\u4e0b\u6587<\/strong>\uff0c\u4ee5\u53ca\u67e5\u8be2\u80cc\u540e\u7684<strong>\u7528\u6237\u610f\u56fe<\/strong>\uff0c\u800c\u4e0d\u662f\u4ec5\u4ec5\u5339\u914d\u5173\u952e\u8bcd\u3002\u8fd9\u5bf9\u957f\u5c3e\u5173\u952e\u8bcd\u548c\u5bf9\u8bdd\u5f0f\u67e5\u8be2\u5c24\u5176\u91cd\u8981\u3002<\/li><\/ul><\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3><strong>2012 \u5e74<\/strong><\/h3>\n\n\n\n<ul><li><strong>\u4f01\u9e45 (Penguin Update)<\/strong><ul><li><strong>\u9996\u6b21\u63a8\u51fa\u65f6\u95f4\uff1a<\/strong> 2012 \u5e74 4 \u6708 24 \u65e5\u3002<\/li><li><strong>\u4e3b\u8981\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u5783\u573e\u94fe\u63a5\u548c\u94fe\u63a5\u64cd\u7eb5<\/strong>\u3002\u65e8\u5728\u60e9\u7f5a\u90a3\u4e9b\u901a\u8fc7\u975e\u81ea\u7136\u624b\u6bb5\uff08\u5982\u5927\u91cf\u8d2d\u4e70\u94fe\u63a5\u3001\u53c2\u4e0e\u94fe\u63a5\u519c\u573a\u3001\u5173\u952e\u8bcd\u8fc7\u5ea6\u951a\u6587\u672c\u7b49\uff09\u6765\u64cd\u7eb5\u641c\u7d22\u6392\u540d\u7684\u7f51\u7ad9\u3002\u5b83\u540e\u6765\u7ecf\u5386\u4e86\u591a\u6b21\u66f4\u65b0\uff0c\u5e76\u6700\u7ec8\u88ab\u6574\u5408\u5230\u6838\u5fc3\u7b97\u6cd5\u4e2d\u3002<\/li><\/ul><\/li><li><strong>\u9876\u90e8\u8fc7\u91cd\u66f4\u65b0 (Top Heavy Update)<\/strong><ul><li><strong>\u65f6\u95f4\uff1a<\/strong> 2012 \u5e74 1 \u6708 19 \u65e5\u3002<\/li><li><strong>\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u60e9\u7f5a\u9875\u9762\u9876\u90e8\u5e7f\u544a\u8fc7\u591a\u7684\u7f51\u7ad9<\/strong>\uff0c\u56e0\u4e3a\u8fd9\u4f1a\u5f71\u54cd<a href='https:\/\/www.youfinddigital.com\/cn\/blog\/user-experience-google-seo-guide.html' class='yf-yyh-link'>\u7528\u6237\u4f53\u9a8c<\/a>\u3002<\/li><\/ul><\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3><strong>2011 \u5e74<\/strong><\/h3>\n\n\n\n<ul><li><strong>\u718a\u732b (Panda Update)<\/strong><ul><li><strong>\u9996\u6b21\u63a8\u51fa\u65f6\u95f4\uff1a<\/strong> 2011 \u5e74 2 \u6708 24 \u65e5\u3002<\/li><li><strong>\u4e3b\u8981\u6d89\u53ca\u65b9\u9762\uff1a<\/strong> <strong>\u5185\u5bb9\u8d28\u91cf<\/strong>\u3002\u5b83\u65e8\u5728\u6253\u51fb\u4f4e\u8d28\u91cf\u3001\u91cd\u590d\u3001\u5185\u5bb9\u7a00\u758f\u3001\u81ea\u52a8\u751f\u6210\u6216\u6284\u88ad\u7684\u7f51\u7ad9\u5185\u5bb9\uff0c\u5e76\u63d0\u5347\u9ad8\u8d28\u91cf\u3001\u539f\u521b\u4e14\u6709\u4ef7\u503c\u7684\u7f51\u7ad9\u7684\u6392\u540d\u3002\u5b83\u7ecf\u5386\u4e86\u591a\u6b21\u66f4\u65b0\uff0c\u5e76\u6700\u7ec8\u88ab\u6574\u5408\u5230\u6838\u5fc3\u7b97\u6cd5\u4e2d\u3002<\/li><\/ul><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Google \u641c\u7d22\u7b97\u6cd5\u5b8c\u6574\u66f4\u65b0\u5386\u7a0b Google \u641c\u7d22\u5f15\u64ce\u7684\u7b97\u6cd5\u6301\u7eed\u6f14\u8fdb\uff0c\u65e8\u5728\u63d0\u4f9b\u6700\u76f8\u5173\u3001\u6700\u5b9e\u7528\u4e14\u9ad8\u8d28\u91cf\u7684\u641c\u7d22 &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/www.youfinddigital.com\/cn\/blog\/google-core-algorithm-updates.html\"> <span class=\"screen-reader-text\">\u30102026\u3011Google\u6838\u5fc3\u6f14\u7b97\u6cd5\u66f4\u65b0 (Core Updates)<\/span> \u67e5\u770b\u5168\u6587 &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":2246,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":""},"categories":[1],"tags":[58],"_links":{"self":[{"href":"https:\/\/www.youfinddigital.com\/cn\/wp-json\/wp\/v2\/posts\/2245"}],"collection":[{"href":"https:\/\/www.youfinddigital.com\/cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.youfinddigital.com\/cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.youfinddigital.com\/cn\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.youfinddigital.com\/cn\/wp-json\/wp\/v2\/comments?post=2245"}],"version-history":[{"count":3,"href":"https:\/\/www.youfinddigital.com\/cn\/wp-json\/wp\/v2\/posts\/2245\/revisions"}],"predecessor-version":[{"id":2919,"href":"https:\/\/www.youfinddigital.com\/cn\/wp-json\/wp\/v2\/posts\/2245\/revisions\/2919"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.youfinddigital.com\/cn\/wp-json\/wp\/v2\/media\/2246"}],"wp:attachment":[{"href":"https:\/\/www.youfinddigital.com\/cn\/wp-json\/wp\/v2\/media?parent=2245"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.youfinddigital.com\/cn\/wp-json\/wp\/v2\/categories?post=2245"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.youfinddigital.com\/cn\/wp-json\/wp\/v2\/tags?post=2245"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}